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Trump’s Shadowy Fan Clubs Spend Over $20 Million on Supportive Ads

Since his election, independent dark money groups have spent over $20 million on ads supporting Trump, with key players like America First Steel Alliance and Seniors 4 Better Care leading the charge. The spending, managed by top campaign strategists, is expected to grow in the coming months.
Published on March 29, 2025

Since his election, more than a dozen independent, dark money groups have spent over $20 million on advertisements in support of President Trump. These groups, which operate separately from his official $500 million political operation, include organizations like America First Steel Alliance—advocating for Trump’s steel import tariffs—and Seniors 4 Better Care, which has invested heavily in TV and digital ad campaigns. Notably, key strategists such as Chris LaCivita and Tony Fabrizio are involved in managing these efforts.

Recent reporting from Axios on March 28, 2025, highlights that these shadowy fan clubs are expected to further ramp up their spending over the coming months. The trend underscores how dark money efforts continue to play a significant role in bolstering Trump’s political narrative, operating under no disclosure limits and leveraging extensive financial backing from undisclosed donors.


Sources
Axios